Profile
Graduated from Keio University (SFC) in 2015 and joined Hakuhodo. Experienced in a broad range of branding support, from producing communication development—including media, in-store promotions, and advertising campaigns—to brand strategy and purpose-setting, as well as organizational development.
Joined BIOTOPE in August 2024. Currently exploring approaches such as “inside-out branding,” which derives a brand’s philosophy, worldview, and style from intrinsic motivations and translates them into expression and behavior. Also researching the concept of “turtle companies,” which, like turtles, grow slowly and sustainably by carrying a shell of local identity, reducing organizational stress, and aiming for longevity.
Stance & Style
Is This a Future We Want for Children?
Cherish Hayao Miyazaki’s words: “At the core of our work must be the idea that children deserve to know life is worth living.”
Finding New Perspectives
Value both drawing out and reinterpreting the inner aspirations of companies and brands, uncovering fresh ways to see them.